ACADEMY CURRICULA | Clemson Road

CRC Academy Offerings

CRC Academy courses are available to enrolled cohort members only. For more information on CRC Academy enrollment, complete and submit the form below.

Create a Marketing Strategy

In this training module, learn how to optimize your website content for improved search engine ranking such as keyword research techniques and internal linking. Also, explore blogging formats and how to apply key SEO elements to blog posts. This module includes one video and supplemental materials.

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Create a Marketing Plan

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Marketing Content: SEO & Blogging

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Marketing Content: Email Marketing

Learn to use email to drive sales and develop relationships with clients, partners, and stakeholders. Using segmentation and campaign planning, email marketing can be your best tool in your marketing arsenal.

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Content Fundamentals

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The R.O.A.D. Methodology: Reach

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Marketing Content: Social Media

This module will explore using social media to drive sales, attract customers, and develop relationships with your clients, partners, and stakeholders.

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Content Management: Scheduling Content

Managed content shows your brand as organized, reliable, and thoughtful. In this module, you will learn to avoid common content marketing mistakes and pitfalls while creating an editorial calendar that keeps you on track and organized.

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